Category Archives: Licensed Funeral Director

Why the Chaplain Should Write the Obituary

Over the years I have paid rigorous attention to developments in the lifecare and deathcare professions both locally and on the regional, national and international scenes. I take the time and make the effort to do this because I truly believe that lifecare and deathcare are, like life and death, intimately connected transitions that require not only compassion and sensitivity in the acute phases of bereavement but also awareness of what remains traditional and important and what changes are affecting the funeral homes and families I serve.

One of my roles as a psychospiritual care provider and as an interfaith bereavement chaplain is to stay abreast of these trends and to share and teach colleagues and clients about them and their influence on how we serve in our respective vocations. We are after all not only service providers but educators and teachers, ministers to the suffering.

Flexibility and responsiveness are key to the psychospiritual care and chaplaincy vocation just as much as they are to the deathcare services professions. We are, after all, in the ranks of the healthcare professions just as any physician, nurse, psychologist, or administrator is; the difference is that in contrast with the physician, nurse, psychologist or administrator, the chaplain and the funeral director are called to care for both the living and the dead. That’s an important distinction and has important implications for how we do what we do and the quality of what we do.

We each have our specific professional training and we must not overstep our competencies.

As I have written elsewhere, we each have our roles and we have to recognize boundaries, fixed and flexible ones. I frequently use the example that I don’t do embalming and I don’t expect the funeral director to do the spiritual funeral rites. While our roles and engagement with the bereaved do sometimes overlap such as in providing grief support, we each have our specific professional training and we must not overstep our competencies.

That having been said, there are some things that have been conventionally — I say “conventionally” and not “traditionally” because they are done by tacit acquiescence between and among the parties involved in the funeralization processes —, one of which is the creation of the obituary for the deceased.

Conventionally the creation of the obituary has been left to the newspaper obit editor or to the funeral director or one of the funeral home staff. The result is that the obituary, unless it is the obituary of a prominent or eminent personality, has been little more than an enhanced death notice, and there are significant differences between the purposes and composition of a death notice compared to an obituary.

In brief, an obituary is an announcement of a person’s death along with a biography of the person. The obituary generally includes information about the about the deceased, birth and death dates and places, information about the deceased’s life, survivors and predeceased close relatives, the deceased’s life accomplishments, funeral or memorial arrangements, floral tributes and donations, and a frequently a picture of the deceased. The information provided in the obituary should provide the reader with a credible impression of who the deceased was as a person. A death notice is a brief  announcement of a person’s death and the funeral or memorial services. A death notice may or may not include a picture. It is not uncommon for the death notice to be the only print notice of a death; the actual obituary may appear only on the funeral home website or an online obituary site. Content is not the only way the two differ; they not only differ in length and content but also in cost, but that’s a topic for another article.

Regrettably, because of (1) the urgency of the situation: the death notice or obituary or both must be created and published within a narrow window of time to provide the public with details relating to the death and to the funeral arrangements. The personal interactions and relationships: The bereaved are in the acute phase of grief with all of the associated emotions, the funeral staff are under pressure to manage not only the legal and official obligations connected with a death and disposition of a dead human being but also with the business aspects of providing funeral services to the family as well as providing short-term grief support. So it’s not uncommon for the obituary to become just another laundry list item that the funeral director must do before getting to bed.

The current options are not all that rosy: either the funeral director makes an honorable but exhausted effort at composing an obituary from the few facts and bits of information he has been able to garner in his contacts with the family OR the task is left to the professional obit writer with the local newspaper who faces the same problems as the funeral director. The solutions are just as grim: Cookie-cutter obituaries. Either the FD or the obit editor/writer uses a form or template or information is plugged into a computer program and then tweaked. Worse still, a family member is stuck with writing something about which they have no clue much less any writing skills.

The current “conventional” practice is not only inefficient it’s downright unfair.

So what’s the alternative? Well, I’ve given the matter some thought and have come to the obvious conclusion that there’s a lot of duplication or triplication of effort involved and that the current “conventional” practice is not only inefficient it’s downright unfair not only to the deathcare professionals involved but also to the bereaved, and not insignificantly to the deceased him or herself. who deserve a much better treatment at least in their obit.

So, while I was going through notes on past services, articles published in the scientific, scholarly, and professional journals, my own writings, and after having reviewed a considerable number of published obits, it dawned on me that none of these obit writers had access to the quality, amount, and type of information that I have as the chaplain to the family. While it’s true the FD or the obit editor/writer ask certain standard questions, the result is a standard dry obit. The intimate sharing that goes on during the Chaplain-Family Conference results in an enormous richness of information about the deceased, his or her life and activities, accomplishments, anecdotes, legacy, meaning to those close to him or her and to the community. In fact, a whole living narrative is collected in the course of that sharing experience.

While some of the information shared by the family must be held respectfully confidential and never published, my motto being “Tell me your secrets and I’ll forget them.” Other information shared by the family and close friends become part of the memorialization process, part of the coping process, form the basis of the necessary continuing bond with the deceased. As a skilled writer, speaker, presenter, ritual leader, I use much of that information as part of the psychospiritual care I provide both before and during the funeralization rites and rituals I create. One of those rituals is most conspicuously the homily or the so-called Words of Comfort or my trademark Litany of Thanksgiving and Remembrance. So what happens with all of that incredibly healing information after the homily is delivered and the Litany is read? Not much.

So, my question was: “Why aren’t I called upon to create the obituary?” After all, I actually have more information than anyone involved, even more than some family members, which is obvious during the Chaplain-Family Conference when one family member describes an event and another looks surprised and says, “I didn’t know that? S/he never mentioned that.” What a beautiful moment of epiphany for some.

But if the chapel service and the homily and the Litany of Thanksgiving and Remembrance are not recorded, much of this evaporates into the abyss of forgotten memories. That really should not happen and it doesn’t have to happen.

In my view, the obituary is more, much more than a simple death notice. It should be a cheat sheet for remembering who and what the dead loved one was and their meaning and legacy. It should be something that is preserved and enshrined as a source of information about a forebear that can be shared with future generations. It should be cherished as a lasting and enduring portrait of the dead loved one that can serve as a support in establishing the important continuing bond with the dead loved one. To achieve this holy purpose, it must be written with intimacy, sensitivity, reverence, and skill; care must be taken to select and to include the most salient and essential elements that are most important to the family and closest friends. Only then will it be worth the effort.

In order to achieve this noble purpose, I have conceived of several types of obituary: (i) the conventional, which incorporates essential bits and pieces into a coherent whole, and  (ii) several custom obits, each focusing on a specific aspect of the deceased’s life:

  1. Biohistorical – Describes the deceased’s life in an historical, biographical style.
  2. Social – Describes the deceased’s life emphasizing social aspects such as community, organizational, political, sports, etc. activities and involvement.
  3. Legacy – Emphasizes the deceased’s accomplishments that will be remembered by those close to him/her and by the community at large.
  4. Lifestyle – Focuses on what the deceased liked to do in terms of hobbies, travel, leisure, community, etc. Lifestyle differs from Social themes in that Lifestyle focuses more on the individual than on his contributions to the community.
  5. Custom – By arrangement with the family. This “obit” may take the form of a personal narrative, a story, in other words. Or it might take the form of a lesson. By drawing on the concepts and material of the conventional and the custom obits (1-4, above) a novel and unique narrative of the live of the deceased can be created.

So why not take advantage of the skills of the bereavement chaplain and turn over the obit writing to him? Sound like a plan?

Whether the obituary is to be published in the print media, in an online public obituary space, on the funeral home tributes page, on Facebook, on an online obit platform like Legacy.com, or in any combination of these, I as the chaplain serving the funeral home and the family am in the best position to provide a quality product. The obit should be between 250 and 500 words in length, depending on the available information and what the family want to emphasize. The question of whether a photo should be included always comes up. I answer with an affirmative “Why not?” but I do qualify that by saying that the photo should be compatible with the content of the obit. For example, if the family is emphasizing the early years, the photo should not be of the deceased late life. If the obit emphasizes the deceased’s community activities, it would be effective if a photo of the deceased in his or her Lions Club or other social or community regalia were shown.

It should be kept in mind that the chaplain is writing the obit, not publishing it. The chaplain can provide some ballpark figures on what, say, print publication of the final obit as approved by the family might cost but the final approved obit should be submitted to the newspaper obit editor for a final pricing quote. Some papers will publish a death notice for free, others will charge a classified ad rate. Obituaries are longer and might include a picture, all of which affect the price, usually calculated on the basis of the column inch (one column inch of newsprint is approximately 35 words).

The funeral home can usually offer space on their Tributes pages which generally includes an Obituary section. The funeral home should provide this opportunity at no charge.

There are many online options and opportunities for publishing an obituary. Some of these online options include social media such as Facebook, Instagram, and similar platforms.  There are also the established online obituary sites. I have researched some of the sites and have compiled a list of ten top sites (Click here to view Top 10 Sites.)

So the decision is really a no-brainer. If you’re a funeral director, save yourself the time and stress of writing an obituary. If you are a consumer, hand the job over to the professional who can do the best for you and your loved one, the skilled professional chaplain.

 

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Is Funeral Home Use of Social Media Moral?

“[W]e are delivered over to [technology] in the worst possible way when we regard it as something neutral; for this conception of it, to which today we particularity like to do homage, makes us utterly blind to the essence of technology.” — Martin Heidegger, Philosopher

“Technology is just a tool. In terms of getting the kids working together and motivating them, the teacher is the most important.” Bill Gates, Technology Entrepreneur

As spiritual care providers it’s important for us to maintain awareness of the developments that are affecting lifecare and deathcare as we have been practicing it. There are a number of insidious developments in process on what the world has been brainwashed to refer to social media, when such media are anything but social. In this article I discuss one such development that has great potential to adversely influence the relationships between funeral directors and the families they serve, and, by extension, how those developments will indubitably affect our roles as spiritual care providers.

There are so-called entrepreneurs who are investing considerable time and treasure in an effort to brainwash funeral homes and funeral directors, and to recruit them into the ranks of the addicts who have idolized social media and who have forsaken any embodied human relationships in favor of digital algorithms.

In this article, I follow one such opportunist, a veritable false prophet, an inexperienced self-proclaimed visionary who like so many of his generation replaces wisdom with verbosity, humanity with technology, and service with avarice. In this article I follow Ryan Thogmartin’s Connecting Directors[1] and some examples taken from a discussion thread on the so-called professional networking site, LinkedIn.

I started following Ryan Thogmartin and his Connecting Directors (a production of Thogmartin’s DISRUPT Media) a couple of years ago, when I felt that I should start learning more about what funeral directors are thinking, since I work with so many, I need to know what’s going on in the deathcare professions. At about the same time I began independently studying mortuary science subjects and collected a small reference library to assist in my thanatology, psychospiritual support, chaplaincy, and general knowledge, as well as in my writing. All in the interest of professional continuing learning and interest in improving my services. I also joined a number of specialist alternative deathcare forums, professional groups, as well as continuing professional education providers. I take my vocation seriously and believe very strongly that current awareness and lifelong learning are keys to competent professional services.

Serve rather than Disrupt!

Over time I learned that there is an incredible myriad of scams and so-called promotions being offered practically everywhere online; they range from personal blogs to corporate funeral services marketing to certification programs to pundits like Thogmartin to new disposal technologies for dead human beings.

Thogmartin and his Connecting Directors is but one paradigm of the scenario. Curiously and stereotypically, Thogmartin has re-invented himself as a — in his self-description — a visionary, and claims, among other hyperboles, that he has positioned Connecting Directors to be “the leading online resource for funeral professionals.” Like most irresponsible and unverifiable online presences, similar to Facebook, his claims are a bit over-the-top. Furthermore, given the unfortunate and questionable moniker of “Disrupt Media” and Thogmartin’s questionable hygiene and perfected grunge look, I personally find it hard to imagine the otherwise ordered and conventional funeral professional attrobiting any seroius credibility to Thogmartin or his predominantly prirated content.

Ryan Thogmartin.

Thogmartin and his ilk may have something to say that is interesting to some, bizarre to others, and totally untenable to many others. I am one of the latter; I feel that Thogmartin is an opportunist and a source of very harmful misinformation. Regrettably, those types always have a following, most of them wayward waifs unable to conjure up a vision of their own, even one as distasteful as Thogmartin’s. Moreover, the Internet has become the den for many such false prophets.

Some of these scams, and I include Thogmartin’s Connecting Directors in this broadly defined group, are endemic and assume many guises, and affect national and international professional organizations, education institutions, religious organizations; none have remained unscathed nor have they been held accountable. In fact, many of our institutions, including our institutionalized religions, our education institutions, and our healthcare system have all succumbed to or have become some type of scam, be it internal and of their own invention, or external, one to which they willingly subscribe.

While I admit I continue to follow Thogmartin’s Connecting Directors, I do so because I believe I must be informed about all aspects of the field in which I serve, even those aspects, which I find deplorable, reprehensible, and even evil (I do consider Facebook to be evil, that is, not serving Good). We must be aware of the positive as well as the negative aspects of the environment, in which we work, in order to be fully competent. Call it a sort of professional intelligence operation: Know the enemy.

It seems that the industrialized, secularized West’s greatest denial has become the opportunist’s greatest windfall! Western society is so entrenched in denial of death, in consumerism, and materialism that it has created an entire industry focused on treating the newly invented pitiable “victims” of the inevitability of the Grim Reaper as if they were in fact “victims” in need of a rescuer. But those with the Messiah complex — like so many false Messiahs before them — are merely self-serving and immorally using their purported rescuees as means to an end.

I find such a message to be abhorrent, immoral, and generally disordered; it reveals a profound ignorance of the nature of relationship, community, and trust.

Some, like Thogmartin and his minions, offer everything from dictating to one of the oldest professions in human history, the deathcare profession, how they should operate, what they should do, and how to succeed, to informing this privileged and ancient profession that they are doing it all wrong (Thogmartin’s approach), and that they should be going the route of the brainless addict, that is, go Facebook! His message is that today’s funeral director and funeral homes should be building community, trust, transparency and relationship through their social media content (see below for details). I find such a message to be abhorrent, immoral, and generally disordered; it reveals a profound ignorance of the nature of relationship, community, and trust.

For most business purposes, Facebook and most other social media, including the so-called professional networking media, are practically useless. Sure, we get happy birthday and work anniversary wishes but do we get any new clients? Sure, we make colleagues aware that we are alive and still providing services, but anyone beyond a 25 or 50 mile radius from my office is highly unlikely to consider my services, that is, the services I offer to make a living. Sure, they read my blogs and my articles but they then appropriate what they can and dispose of the rest; after all, it doesn’t cost them anything. Do they promote psychospiritual support or chaplaincy to their customers or staff. Perhaps. But not if it’s going mean spending time on the project, o if it’s going to cost them bucks to bring a professional in to do the job. Lord knows (nothing witty intended) most funeral directors or planners don’t press the religious, spiritual, or psychospiritual benefits of the bereavement chaplain, and most families balk at the paltry $150-200 for the services of an experienced bereavement chaplain to officiate a funeral or memorial service. Yet they’ll spend multiples of that on an expensive casket or urn or some toy that is obsolete even before it leaves the shop; or they’ll spend untold hours online wasted with digital “friends” pouring out the contents of their grieving hearts to a cold electronic screen and a digital algorithm they inanely call a “friend.” All of these vaporize after the funeral or memorial but the effects of a competent bereavement chaplain and his presence last a lifetime. Go figure!

During the time I’ve spent on Connecting Directors I have been able to note that Ryan Thogmartin is republishing most of what he has from other sites and sources, acting like a sort of information clearing house, but one that clears only what supports his position. Fair enough. A lot of what you will find on Connecting Directors is old news, rehashed, or totally irrelevant to local deathcare operations and of curiosity interest only. After all, Thogmartin is interested only in the façade of being in the deathcare niche; his real interest is promoting his Facebook branding activities. Somehow the suffering of the bereaved gets lost in the online shuffle; it’s all about image, content, revenues.

My message to the funeral and deathcare professional: The real nitty-gritty of what’s shaping your world and what’s happening in your area in your niche can and should be gotten from your state/provincial, regional, and national deathcare association publications and professional journals. The real intelligence can be gleaned by observing your community, and by maintaining a relationship with your customers. Thogmartin’s obsession with converting deathcare professionals to the millenials’ addiction to social media is particularly disturbing to those of us who work directly with dying, death, the survivors, and the general population of mourners. Even more so since Thogmartin stymies our human efforts at making a dying public aware of and accepting of the inevitable; Thogmartin promotes a fiction, that of social media and digital solutions, similar to the new fad offered by some of our previously most trusted, now turned prostitute, spriritual care organizations, that is, online grief counseling!

The efforts of such opportunists like Thogmartin in the deathcare niche and others like him in the HR niche, who promote check-list recruiting and hiring are, in a word, DEHUMANIZING. If we accept what psychologists and philosophers have taught for centuries, that is, that human beings are the only species that are (or should be) self-aware and aware of their own mortality and finitude, shouldn’t we hold that distinction in reverence rather than commercialize and monetize it?

Thogmartin and his notions of relationship, community, trust through digital technology are perverse, immoral. While technology is amoral, or morally neutral in its native state, how we use it is what makes it good or evil.


Aside: Discerning Morality, Amorality, Moral Neutrality.

The burning question is whether social media such as Facebook and those who exploit it for marketing purposes are moral.[2]

“Just over half, 55 percent, of people with children ages 11-17, “strongly agreed” that social media hinders or undermines moral development.”  Jubilee Center for Character and Virtues at Birmingham University

In theory, only human beings can be  moral agents, i.e., have a moral consciousness. What this means is that everything else in creation, including all technology, is necessarily amoral. The actions of the moral agent, the container of these morals (good or evil) are always expressed in the applications of a technology; in other words, our applications of technologies divests them of any moral neutrality. It is this moral question that must be considered by any discerning user.

“[T]echnologies are morally neutral until we apply them. It’s only when we use them for good or for evil that they become good or evil.” William Gibson

When discussing the morality or neutrality of social media or even technology in general, we navigate perilous waters when we make overreaching assumptions, such as, for example, that all technology is morally neutral, and we and neglect to evaluate each technology or application, new or old, for it’s concealed or non-self-revealing curriculum or agenda.

Important questions that must be asked include: Do the creators of this technology have an agenda or a concealed purpose? What is this technology’s potential to shape my conscious or unconscious behavior for good or ill? Does this technology create or provide opportunities for immorality that I should avoid?

“If we continue to develop our technology without wisdom or prudence, our servant may prove to be our executioner.” Omar Bradley, General of the Army

When considering the use of technologies and applications such as social media or the so-called opportunities that social media dangle in front of us like carrots on a string, we must seriously assess them rather than just passively accept the pre-packaged user-experience the creators intended for our eyes.

The underlying theory of today’s social media is not all that new. In fact, social media technology is based on what is known as the Six degrees of Separation theory. That theory embraces the idea that all living things and everything else in the world are six or fewer steps away from each other so that a chain of “a friend of a friend” statements can be made to connect any two people in a maximum of six steps. It was originally set out by Frigyes Karinthy in 1929 and popularized in an eponymous 1990 play written by John Guare.[3]

We must also bear in mind that when we use the term “morally neutral” we are not using it as a synonym for “amoral”. Facebook, for example, is amoral; Facebook is not morally neutral, however. Amoral means that concerned technology does not have a set of moral values of its own. Taken in isolation, Facebook has no morals on its own, but Facebook undeniably reflects and projects the morals of its creators and its administrators, as well as its users to the extent that Facebook users comply with Facebook’s so-called “community standards”. Quite clearly, then, Facebook is *not* morally neutral. As professionals, we must take extreme care not to confuse or conflate these two quite different concepts.

Equally erroneous it to assume that something that is in its own right morally neutral means that it is therefore evil; neither does it mean it is morally good. Like so many issues before us, this is not a question of black-and-white; in fact, there is the very reasonable possiblity that the technology under consideration has the potential of being a mix of both evil and good. This is the basis of many of our ethical test theories such as the dual effect theory; we have able to analyze the specific situation and to discern is evil and what is good.


I, for one, shall oppose at every turn such efforts to remove humanity from dying, death and surviving. I shall, at every turn, unveil the fallacies of the imorality proselytized by a grunge specialist! The self-appointed Facebook minions, gurus, and doulas who purport to be the social media experts to the dying and to the bereaved, as well as to the respected deathcare professionals, those with their boots on the ground, those who are present where the rubber meets the road, the local funeral home operators and staff, not the industrialized funeral factories and the digital pundits or their social media keepers.

Contrary to Thogmartin’s and his keepers’ promotions, Facebook has very little to offer locally and most shoppers don’t go to Facebook to find a funeral professional. The funeral professional and his/her facilities continue to be local, even if they are de facto corporative entities (e.g. SCI’s Dignity Memorial) hiding behind a former trusted family operation.

Thogmartin and his ilk are narcissists, infllated self-appointed gurus of BS. I used to be interested, then amused, now only annoyed by him! Think about what he has to say, recognize the pitch, and then get back to running your business compassionately — and successfully.

Revisit, if necessary rediscover the values upon which the deathcare professions from the embalmer to the cosmetician to the chaplain to the usher are founded. Rediscover the values that have made the deathcare professions so important to human beings. Rediscover the values that have, over the centuries, made the deathcare professionals a special and important part of all cultures and all societies. Those values are human values, not industrial or technological. These values are moral values not amoral or morally neutral.

“The Internet […] seems to be creating a new group of people engaged in compulsive sexual behavior, say psychologists and clinicians. The accessibility, anonymity and affordability — what one researcher calls the “triple A engine” — are reeling in people who would otherwise have never engaged in such behavior.” — Los Angeles Times

I recently engaged a discussion thread on a leading professional networking platform. One participant, let’s call him Alan, seemed to be missing my point. Alan works in funeral home marketing strategies and provides ideas to “help funeral homes generate higher quality ‘at need calls’ “. I’m not quite sure what exactly all that means but he does tend to agree with Thogmartin; so I guess his self description already puts us at odds to some degree.

Alan writes:

“Respectfully Harold, I don’t agree with your post. While it is true most shoppers don’t go to Facebook to find a funeral professional, I feel you are missing the point what Ryan does for his clients. The way I see it, a good part of a funeral homes [sic] targeted market use Facebook and I feel it is an excellent platform for a funeral home to brand themselves to the public in a tasteful way. Healthy families don’t want to think about death, they just want to live their lives. That is why funeral preplanning is a hard sell. It’s an uncomfortable topic for people. You heard the expression, “anytime is a good time to plan a funeral, except on the day of the funeral.” Yet that is what the majority of families do. Before Facebook and other social platforms became available, the marketing plan for most funeral homes was to simply wait for an “at need” call to come in. Social media platforms including Facebook now provide the modern funeral home a way to reach out to the living in creative, appropriate ways to build lasting relationships and to bring the topic of pre need to healthy families in a positive way.”

Right from the start, buzz words like “targeted market,” “brand themselves,” all carry the stench of industry, not profession or vocation. What most caught my attention was Alan’s presumption that “[h]ealthy families don’t want to think about death.” “Healthy families don’t want to think about death”?!?! So if a family is in avoidance or denial about death, that is a healthy family; the family that prepares and acknowledges death is by Alan’s reasoning, unhealthy? Alan’s point: Denial is good because we can come up with a slogan to sell it. In my experience, I have yet to see anyone on Facebook interested in, much less looking for a funeral home’s “creative, appropriate ways to build lasting relationships.” In fact, most people on Facebook are generally losers, sociopaths, or worse looking for relationships in all the wrong places, that is, on Facebook and social media!

Alan continues, “I am not a client of Ryan’s, however, I feel he cares for his clients and his strategies might make sense for your business as well.”

I differed substantially from the points that both Alan and Thogmartin were making. I advocated recognizing and exploiting in a compassionate way the opportunities available to every funeral director and funeral operation that has espoused and maintains human values in their operations. I wrote, “Deathcare is human care.” Deathcare is also an extension of lifecare. Once we depart from the embodied flesh and blood interpersonal engagement, and opt for the icy cold digital offerings such as Thogmarting’s “opportunities” and Facebook “friends,” we are violating a sacred trust inherent in those who allege to serve suffering human beings in some of their most difficult times. Once a human services profession takes the marketing and profit route, they have prostituted a noble profession for the profane and mercenary objectives of technology and industry, of materialism and consumerism. What comes next?

Death is death and deathcare doesn’t need to be “creative.” Death doesn’t make an appointment but knocks where he will. We don’t need to “reach out” but must wait. Death smiles at us and all we can do is smile back, not “friend” him on Facebook or other social media. The death care professions (FDs, funeral assistants, chaplains) are similar to spiritual-care professionals (pastors, rabbis, imams, priests, chaplains) and the health care professionals (physicians, nurses, chaplains); they are flesh and spirit professions; once they go full technology or digital, they are no longer truly humancare professions. As a chaplain, I have my feet in all of these niches, and I have the education and the training to recognize when they move from the sacred to the profane, and the courage to make my colleagues aware of their transitioning.

I’ll closed my remarks by responding to Alan’s suggestion that some of Thogmartin’s suggestions may be good for my “business.” My one closing point made to Alan was: Mine is a vocation, not a business.

Alan returned with some further observations, replying directly to me:

“Here is where the disconnect is. No one has said digital offerings is [sic] replacing the human care profession. You say we don’t need to reach out, but must wait. The way you see the world doesn’t mean it’s the only way. It’s simply your opinion. At any given time there are thousands of families facing an end of life situation, sometime quality information can come to these families that will help them make better or more educated choices during a very difficult time. Quality Digital offerings whether researched or provided to a suffering family can be of great help and relief to a family. No one is saying it should be a replacement to human care and authentic sincere personal compassion.”

Alan works in funeral home marketing strategies and provides ideas to help funeral homes generate higher quality “at need calls”. I’m not quite sure what exactly all that means but he does tend to agree with Thogmartin; so I guess that puts us at odds to some degree.

Another participant, Matt, who is business development manager at a popular funeral information site writes:

“Whilst I agree that Facebook is a great tool for awareness of your brand, I think too many funeral directors set up a business Facebook page, post a few things every now and then and assume they have the whole digital marketing thing covered. The reality is people don’t use Facebook to find funeral directors, or any business for that matter – so you really need a balanced approach with the ultimate aim to get them on your website – that’s when they will pick up the phone.”

Alan, you are missing my point. I differ substantially from the points both you and Thogmartin are making. I advocate recognizing and exploiting in a compassionate way the opportunities available to every funeral director and funeral operation that has espoused and maintains human values in their operations. Deathcare is human care.

Alan continues:

“Here is where the disconnect is. No one has said digital offerings is replacing the human care profession. You say we don’t need to reach out, but must wait. The way you see the world doesn’t mean it’s the only way. It’s simply your opinion. At any given time there are thousands of families facing an end of life situation, sometime quality information can come to these families that will help them make better or more educated choices during a very difficult time. Quality Digital offerings whether researched or provided to a suffering family can be of great help and relief to a family. No one is saying it should be a replacement to human care and authentic sincere personal compassion.”

My response to Alan was quite clear:

“I’m not saying that my view is the only view. I am saying that my view is a hell of a lot more circumspect than the view aimed at capturing a market, creating “brand” recognition, or exploiting an opportunity. A funeral home does not need social media to provide a top-shelf and profitable human service to their community and even beyond. A funeral home does need open eyes and ears to read and hear their community. And I would further emphasize that death, even death in a digital age, is still a community experience, a community engagement, a community interaction. While institutionalized religion has lost a great deal of credibility and ground in recent decades in the industrialized West, it is because they have neglected or fogotten the notion of koinoia or in the East, sobornost, a term meaning fellowship, community. The same applies to medicine and healthcare, and education, too.

“All have neglected or outright forgotten community, humanity in favor of branding, marketing, profit. How have so many of our colleagues missed that important point, that insidious development, and yet, continue on the slippery slope. I know of no family of the hundreds that I have served, who went to Facebook in the initial hours of their bereavement to find anything. While it is true, some less affected family members or friends, more remote from the immediate loss do “spread the word” about the event, but they certainly do not look for goods or services on Facebook. Granted they may search for services by googling but that’s quite a different kettle of fish. Perhaps, and only perhaps, they may look for “Quality Digital Offerings” during less demanding times but I question whether they look for a funeral home on such occasions, much less on social media like Facebook.

“The bottom line, Alan, and others of that way of thinking is that during an extended dying process, in the event of traumatic, sudden or unexpected death, even in the event of anticipated and planned death, most clients seek the inputs and insights of community leaders: the nursing staff, the social worker, the chaplain, relatives, friends, the phone book (if these still exist), or a local internet search. Or they simply drop in at the closest funeral home and seek help. That’s the way it’s done in communities.”

I returned to Matt, and I explained that that’s where Thogmartin’s niche is: to get funeral directors, by their very nature a local presence and local service, to buy into his Facebook business, either through his service offerings or through his consultancy services. Matt is quite correct when he writes that people don’t use Facebook to find a funeral home, certainly not at an at-need time, or even for pre-arrangements. Nevertheless, some funeral homes, even some of the more or less traditional pre-millenial directors, and, of course their millenial and post-millenial progeny, are naïvely enthralled by technology, and think that social media is the be-all-end-all. But it isn’t as Matt correctly observes two points: First, funeral directors don’t understand what Facebook (and other social media, including LinkedIn) can and cannot do for them, and secondly, that most people don’t use Facebook to find a product or service. That’s the reality despite the Zuckerbergs and the Thogmartins of the world. Let’s stop trying to reinvent the wheel, and let’s stop trying to fit round pegs into square holes. In the first instance it is simply unnecessary, and in the second instance it’s a fool’s game.

At one point in the discussion, Ryan Thogmarting himself, labeling himself as Owner/CEO at DISRUPT Media – Social Media Marketing, chimes in:

“My entire approach to social media for funeral homes focuses on the funeral home building trust, transparency and relationships through the content they share. The focus should absolutely be about building an engaged ‘community’. You are correct Rev, families aren’t necessarily going to Facebook for at-need. The point is to be able to engage the family through social media and establish a relationship prior to at-need.

I responded that “[m]ost people, with whom I work, do not go to social media to build trust, transparency, and relationships through content. That’s a load of rubbish, if you’ll permit me. Trust is a relationship that requires interpersonal engagement and sharing; it requires self-awareness, the ability to admit vulnerability, and knowledge of the other. Transparency is not built but is provided through authenticity and accountability. All of this is done by interpersonal physical engagement and interaction, especially at times of suffering, when the physical senses are paramount, the sense of touch being of essence. While I will grant you that you can build an engaged community on social, ideological or even moral issues, to do so online relies wholly on the ability of community members to communicate verbally; at times nonverbal communication is possible through images, but it is not the embodied community most suffering persons seek in their times of need.”

I continue, “I have to wonder where you have been and just how much you know about the role of the funeral director as a helping professional; apparently very little. I say this because almost every funeral director I have ever known has created and nurtured an embodied presence with their clients, a presence that is possible only by human presence, human relationship, shared vulnerability, compassionate engagement, authenticity, and, yes, trust.”

“That sort of content cannot be shared on Facebook, I’m terribly sorry to have to be the one to inform you of that fact. Anyone can share almost anything on Facebook; the platform provides no assurance of trustworthiness or even of reality. And I’m afraid that your choice of monikers like “Disrupt” does nothing to inspire trust or security. Grief is disruptive enough without involving Disrupt Media or Facebook content or Marketing Strategies.”

In conclusion, Mr. Thogmartin returned with a rather illogical, apparent attempt to save himself and writes:

“We have, just through this conversation, built a relationship – the very thing you are saying can’t be don’t through social media. So, you have contradicted your entire argument. Now, this relationship we’ve built also comes with implied thoughts and perceptions about each other. Based on this now established relationship I can fully say if I were ever in need of palliative care I would absolutely go to someone else. This is an easy example of how funeral professions can build OR destroy community relationships through their engagement on social media.”

Mr. Thogmartin’s response is emblematic of his poor understanding of relationship and the fact that he is a charlatan bellows. I made short work of him in my final response:

“Your pseudologic and feeble attempt to redeem your position is pitiable, at best childish. Your double-talk is really quite annoying. I’m not quite certain where you are going with the palliative care thing but that doesn’t surprise me in the least, given the incoherent and irrationality of your arguments and responses up to this point in the conversation. Moreover, you have quite the perverse notion of relationship, Mr Thogmartin, perhaps you lack the life experience and accordingly any nuance of wisdom that might come from life experience. Again, that is to your discredit and buttresses my position substantially. To be very honest, I find that if that is the best response you have to offer, I have no further expectations of this discussion.”

And so it is and there it remains. I necessarily have to conclude that there are several camps in the funeralization campaign. One espouses a digital, created content, social media presence that purports to create trust, transparency and relationship of some diaphanous sort. I call that the dehumanizing techolology camp. Then there are those who offer human outreach, engagement, awareness, acceptance of vulnerability and compassion in the community group. I call this the engaged empathetic camp, the only camp truly involved in lifecare/deathcare. Then there are those who are sitting on the fence, undecided, tentatively testing the waters in both camps, unable to take any decisive, committed steps. I call that the loser camp.

The question all of us in the lifecare/deathcare vocations and professions must ask ourselves is this: In which camp do we find ourselves and Why? It’s that Why? question that will ultimately identify us as human beings.

[This article was published by Rev. Ch. Harold W. Vadney in abridged form on LinkedIn on March 29, 2018 entitled “Let Us Recognize BS for What it Is.”]

[1] ConnectingDirectors.com is an online information platform, which describes itself in typical marketing hype as, “[t]he premier progressive online publication for funeral professionals. Connecting Directors is now a thriving global publication with a reader base of over 15,000 of the most elite and forward-thinking professionals in the industry. Founder and CEO Ryan Thogmartin has a vision for where the funeral profession is headed, and has used that vision to successfully position the site as the leading online resource for funeral professionals.”

[2] Spoiler Alert. According to a U.K. poll, the “majority of parents believe social media harms their children’s moral development.”

According to the survey, “Just over half, 55 percent, of people with children ages 11-17, “strongly agreed” that social media hinders or undermines moral development.” The survey, which came from the Jubilee Center for Character and Virtues at Birmingham University, revealed some surprising findings:

“Not least [of these is] the low level of agreement that social media can enhance or support a young person’s character or moral development […] While parents acknowledged that positive character strengths, including moral virtues such as love, courage and kindness, are promoted through social networking sites, they were reluctant to agree that these sites could have a positive impact on their child’s character.”

In fact, the observing parents had this to say about their child’s habits and attitudes on social media:

“60 percent said they had seen anger or hostility.”
“51 percent said they had seen arrogance.”
“41 percent said they saw bad judgment.”
“36 percent said they had seen hatred.”

The vast majority reported a huge absence of humility, self-control, forgiveness, honesty and fairness on social platforms.

[Source: Social media harms moral development, parents say, BBC News, http://www.bbc.com/news/education-36824176, last accessed on March 29, 2018.]

[3] Theories on optimal design of cities, city traffic flows, neighborhoods, and demographics were in vogue after World War I. These conjectures were expanded in 1929 by Hungarian author Frigyes Karinthy, who published a volume of short stories titled Everything is Different. One of these pieces was titled “Chains,” or “Chain-Links.” The story investigated – in abstract, conceptual, and fictional terms – many of the problems that would captivate future generations of mathematicians, sociologists, and physicists within the field of network theory. Due to technological advances in communications and travel, friendship networks could grow larger and span greater distances. Karinthy believed that the modern world was ‘shrinking’ due to this ever-increasing connectedness of human beings. He posited that despite great physical distances between the globe’s individuals, the growing density of human networks made the actual social distance far smaller. [Source: Wikipedia, Six Degrees of Separation, https://en.wikipedia.org/wiki/Six_degrees_of_separation last accessed on March 29, 2018.]

The first social media site that was actually “social media” was a website called Six Degrees. It was named after the ‘six degrees of separation’ theory and lasted from 1997 to 2001.

Connecting Directors, Ryan Thogmartin, and the Pitiful Direction of the Deathcare Niche

Sometimes I just have to shake my head in disbelief when I see some of the things that are going on in the deathcare sector. It’s really unbelievable the types that now claim to be gurus to the deathcare business and who tout themselves as being in the know about what and how funeral directors and funeral services providers should be doing with their businesses.


One such guru is Ryan Thogmartin, a self-proclaimed social media “expert” who runs Disrupt Media and publishes the online journal Connecting Directors. Actually, it’s Thogmartin who seems to be critically disrupted and the only directors he’s connecting have likely been drinking their own embalming chemicals.

Anybody want to do shots before watching Ryan Thogmartin’s Connecting Directors videos?

For one thing the deathcare industry has taken a turn towards immorality and dehumanization in recent years. I say this because the growth of the funeral services corporations making death a commodity rather than a sacred mystery is doing inestimable damage to the human psyche, culture, tradition, and anything human worth preserving. I’m speaking of the Newcomers, the Service Corporation International, the Dignity Memorials, the StoneMors of the world and their greed and gouging practices.

Even more alarming are the products they are foisting on the bereaved: direct cremation, direct burial, alkaline hydrolysis (dissolving the dead human body in a draino-like solution and sending the remains down the sewer lines); the indignities heaped on the dead and the insensitive treatment of the surviving bereaved are appalling.

I’m no friend of Facebook and feel that it is one of the greatest evils to arrive on Earth since Nazi national socialist movements or Stalinist communism. It’s an insidious agenda of mind control fostering self-destructive addiction on millions of unwary subscribers who, if they had half a brain, are sacrificing it to the anti-Christ Mark Zuckerberg and his army of censoring mind-police minions.

The Facebook Addiction

But Thogmartin sees an opportunity here and tries like hell to sell it to Guess whom? Yes! Funeral directors and funeral homes, one of the most conservative groups you’ll find today. One of the groups we would hope would have superhuman gifts of compassion, sincerity, empathy, humanity. Thogmartin is trying to sell them the idea that they need to market their services on Facebook. But I’m completely at a loss Why? they should believe anything the sloppy, uncredible, inarticulate Thogmartin has to say!

Here’s one of Thogmartin’s most recent pitches to the deathcare professionals whom he thinks he’s appealing to. Would you buy a used car from this guy?

Well, I’m not going to beat a dead horse (no pun intended). First of all, for those of us with any powers of discernment Thogmartin’s inarticulate double-talk is enough to turn us completely off. His presentation — I’m looking at his wardrobe, his set, his general appearance and personal hygiene, if I can abuse that concept when referring to Thogmartin — is simply grunge. Who on earth would want their families and clients to know that this is the man from whom your receiving your business advice?!?

Secondly, any funeral home’s business is largely local. Most established funeral homes are generations old and rely on a good reputation built over the decades and generations by providing top-shelf service. Their business comes from word of mouth, not from an idiotic platform calling itself social media, and catering to the lowest of the lowest of intellects. Sure, even the dumbest human being is looking at 100% mortality and someone’s going to have to dispose of those human remains, but seriously, when you receive that first call, it’s likely not to be from Facebook. It’s going to come from a local hospital, hospice, nursing home, or from a local family — unless of course your business is based substantially on repatriation of human remains and you do a lot of business after natural catastrophes but I can’t even say I’ve worked with such an operation in my entire career.

Moreover, most of Disrupt Media’s publications come to the subscriber as republished from other sources; most of it isn’t really of interest to the funeral director or his staff in his day-to-day operations. Besides, in the profession who has the time to sit and read poorly written commentaries hoping to find something worthwhile and of any value to a business that must be very attuned to local culture.

Maybe Thogmartin’s appeal is to the funeral corporations and their employees but on careful scrutiny and analysis, his whole operation is questionable and his advice serves only his interests, Disrupt Media.

Serve rather than Disrupt!

 

Dissolve and Flush: An Analysis of a New Body Disposal Method, Alkaline Hydrolysis.

Dissolve and Flush: Funeralized Alkaline Hydrolysis.

The Newest Technology for Disposing of Dead Human Beings.

Rev. Ch. Harold W. Vadney, BA, [MA], MDiv
Interfaith Bereavement Chaplain/Thanatologist


“All humankind is dust and ashes.” Sirach 12:32

In the West, interment, inhumation, entombment have been the traditional methods of disposing of dead human bodies, that is, prior to the late 19th century with the revival of cremation as an alternative. Until about 1880, cremation was anathema, unless, occasionally, at times of extraordinarily large numbers or dead, such as during war time, during epidemics, or following natural disasters, mass graves or incineration of the corpses was preferred to avoid further catastrophe in terms of public health. Fire cremation was revived in the West as a quasi-pagan option attributed to non-Christian freethinkers and masons or simply to anti-social elements but then took a different tack by appealing to the public health and environmentally conscious elements in conventional society. Today, economic concerns both consumer and industrial take precedence. The dominant market economies in the industrialized West, particularly in the USA, UK, and some Western European countries, as well as the insatiable appetite of post-modern, post-Christian cultures for novelty and individualism, have left the door ajar for the entry into the funeralization professions of an industrialized process called alkaline hydrolysis (AH), an industrial process invented in the late 19th century as a way of dissolving in strong chemicals farm animal waste for use as fertilizer.


“Omnes homines terra et cinis” Sirach 12:32

In a particularly beautiful description of how the pre-Vatican II Church thought of the human being, and in poetry that was possible only in a more sensitive epoch of human history, one reads:

“The old Church holds on to her dead with eternal affection. The dead body is the body of her child. It is sacred flesh. It has been the temple of a regenerated soul. She blessed it in baptism, poured the saving waters on its head, anointed it with holy oil on breast and back, put the blessed salt on its lips, and touched its nose and ears in benediction when it was only the flesh of a babe; and then, in growing youth, reconsecrated it by confirmation; and, before its dissolution in death, she again blessed and sanctified its organs, its hands and its feet, as well as its more important members. Even after death she blesses it with holy water, and incenses it before her altar, amid the solemnity of the great sacrifice of the New Law, and surrounded by mourners who rejoice even in their tears, for they believe in the communion of saints, and are united in prayer with the dead happy in heaven, as well as with those who are temporarily suffering in purgatory. The old Church, the kind old mother of regenerated humanity, follows the dead body of her child into the very grave. She will not throw it into the common ditch, or into unhallowed ground; no, it is the flesh of her son. She sanctifies and jealously guards from desecration the spot where it is to rest until the final resurrection; and day by day, until the end of the world, she thinks of her dead, and prays for them at every Mass that is celebrated; for, even amid the joys of Easter and of Christmas, the memento for the dead is never omitted from the Canon. She even holds annually a solemn feast of the dead, the day after “All Saints,” in November, when the melancholy days are on the wane, the saddest of the year, and the fallen leaves and chilly blasts presage the season of nature’s death.”

The Church of bygone days frequently used prose poetically and quoted liberally from the Church Fathers and even from the ancient philosophers and historiographers like Plato, Seneca, Socrates, Cicero many of whom, though pre-Christian, did not eschew the notion of the immortal soul. St Augustine writes, “We should not despise nor reject the bodies of the dead; especially we should respect the corpses of the just and the faithful, which the Spirit hath piously used as instruments and vessels in the doing of good works…for those bodies are not mere ornaments but pertain to the very nature of humankind.”

Cremation made an occasional appearance in isolated periods of Western history or in outlier regions where Christianity had not yet attained dominance; cremation was largely associated with non-Christian, pagan cultures.

In the East, in places where Hinduism and Buddhism had a firm foothold, cremation was and continues to be the norm. In some geographical areas such as in parts of Tibet, where the ground is unfavorable to interment and wood is a scarce and valuable resource, exposure of the corpse or dismemberment of the corpse and consumption by carrion-eating birds, so-called sky-burial or, in its form where the dismembered corpse is cast into a fiver for consumption by fishes, water burial, is practiced.

A similar practice of exposure is found in Zoroastrian communities in Iran, in the so-called towers of silence or dakhma, where the dead are brought, exposed, and consumed by vultures; the skeletal remains are then later collected for disposal.

While isolated instances of cremation are reported both in the Old Testament and in the New Testament, burial or entombment was conspicuously the norm. In the Judeo-Christian tradition, burning of a corpse was a final act of abomination, reserved for only the worst elements of society.

One of the common misapprehensions of the Church’s aversion to or discouragement of incineration of the human body as a routinely available option for final disposal is that it was associated with pagan or freethinker practice, or with attempts to dissuade believers from faith in a bodily resurrection. While this might have some historical substance and may be represented by some early writers, it is but a minor hypothesis.

Ancient Flame Cremation.

As Eusebius describes early Christian aversion to flame cremation in a statement that still holds plausible, “” they (the Pagans) did this (cremated) to show that they could conquer God and destroy the resurrection of the bodies, saying, now let us see if they will arise.” In other words, cremation was a challenge to the belief in bodily resurrection as taught and believed in the early Church.

Furthermore, no less a figure than Cicero advances the notion that incineration was of ancient practice in Rome, and suggests that inhumation was a practice that predated the Roman practice of cremation. In fact, some noble Roman families never permitted their bodies to be burned, and Sulla is said to have been the first Roman who ordered his body to be cremated after death, lest his bones should be scattered by his enemies. The pontiffs of pagan Rome would not acknowledge a funeral to be complete unless at least a single bone cut off from the corpse, or rescued from the flames, had been de posited in the earth.

Ancient Greece and Rome did practice cremation at various points in their histories but the ultimate disposal of the remains continued to be burial; either a part not consumed by the flames or the “bones” of the cremated corpse were ultimately buried in the earth. Cremation was by no means consistently the norm or the preferred method of disposal in Greece or in Rome.

Pope Boniface VIII forbade all violent modes of disposing of the dead as savoring of barbarism. “The respect due to the human body requires that it should be allowed to decay naturally, without having recourse to any violent system;” so says Grandclaude. A forcible argument against cremation is also found in the Catholic custom of preserving and honoring the relics of the Saints and putting their bodies or portions of them in the altar. It would be no longer possible to have the most important relics of future Saints if their flesh were to be consumed by fire.

That brief sampling of ancient teachings and beliefs regarding the question of incineration of human remains, arguably a “violent system” of disposing of human remains, should suffice to provide a background for the remainder of this discussion. For a more detailed discussion, I refer the reader to the Reverend Bann’s article cited above.

It was only in the late 19th century that a cremation movement came into being, and then only owing to the deplorable conditions in the cities which were rapidly outgrowing their boundaries due to immigration from rural areas, and the resulting encroachments on the previously outlying churchyards and, with population growth and densification, poor sanitation, and high mortality rates, consequent overfilling of existing cemeteries literally to the point of overflowing.

London Slum – Age of Instustiralization

Such were the conditions that gave rise to the public health concerns of reformers who claimed that the dead in the cemeteries were evil, that their miasmas leached out into the water and the spaces of the living, causing disease, suffering, and death. It was the evil dead rotting in the earth and their juices that were public health enemy No. 1. The open sewers and living conditions of the larger cities, and the putrid waters of the rivers flowing through them, of course, were not to blame.

And so, an alternative method of disposal of the dangerous and filthy dead had to be found, one that did not threaten to gobble up valuable real estate, and one that could be justified in the face of Church and religious objections. Cremation was the most obvious answer for purifying the unclean corpses. After all, since time immemorial fire was the great purifier.

In the beginning, therefore, the initial impetus was the miasma theory of pestilence, and corpses were to blame. Then, around 1880, the germ theory of disease was born. It debunked the established miasma theory of disease, and stated that disease was caused by specific organisms, germs. No problem for the cremationists, who were quite agile in dropping the miasma theory and accepting the germ theory but corpses were not yet off the hook, so to speak.

If germs were the cause of many of the diseases afflicting the population, wouldn’t the putrid rotting corpse be germ heaven? And if you have all those corpses lying about doing nothing but what corpses do, that is, rotting and defiling the air with the aromas of putrecine and cadaverine. Those same rotting corpses were breeding grounds for pestilence and a simple hole in the ground was not very likely to contain the little vermin. Cremation, the great sterilizer, would be the cremationists’ next slogan. But it didn’t last long.

The interests of the economic-minded would carry the day both in terms of the environment and the economy, and that campaign agenda is with us to this day. Basically, the dirge goes: “Why allocate so much valuable land to the dead when the living can profit by it?” Land for the living! After all, as corporations like StoneMor can confirm, cemetery real estate and the real estate occupied by the cemeteries represents a vast fortune. Someone has to tap into it.

The countries of Europe afflicted with the spirit of rationalism had no problem dealing with cemeteries; they just overruled the Church and legislated that the state had ultimate control of the citizen in life and in death. The Church could fall back on canon law but ultimately had to acquiesce to the state’s overwhelming power, and so the cemeteries were secularized. Once secularized they were emptied and their occupants relegated to ossuaries or catacombs en masse, and anonymous in their tens, even hundreds of thousands. In many instances, their eviction from the cemeteries and relocation to the quarries was done under cover of night, in order not to offend the living or present an obstacle to commerce.

In countries where the Church, Roman Catholic or mainstream Protestant dominated, the faithful were expected under established sanctions, to obey the doctrines of their faith. For most mainstream Christians, and for all Orthodox Jews and Muslims, cremation was an abomination, and burial in the earth or entombment were the only acceptable methods of sepulture. And so it remained until 1963, when the Roman Catholic Church relieved it’s ban on cremation and, while not encouraging cremation, did not censure those who opted for incineration as their preferred method of disposal. Upto then, those choosing cremation were pro forma classified as apostates, atheists, pagans, free-thinkers, or Masons.

The 1960’s was a decade of revolutionary reform in practically every aspect of life: politics, religion, morals, education, all of which ultimately found expression in attitudes towards life, death, dying and after-death.

Alkaline hydrolysis (AH) , aquamation , resomation , biocremation , call it whatever you like it all literally boils down [no pun intended] to taking a dead human body, placing it into a pressure cooker, adding water and chemicals, heating, cooking, draining, rinsing. The dissolved flesh and organic matter is then flushing into the sewer system. What is left is bones and any metallic or synthetic material in the body (artificial joints, pacemakers, sutures, etc.). The metal such as artificial joints etc. will be recycled or “repurposed.” The bones will be dried and ground up into a sandlike powder and returned to the family or otherwise disposed of.

The actual patented process, alkaline hydrolysis (AH) is a process developed for waste disposal. “Waste disposal” is the actual term used in the patents. AH was developed for disposal of infectious or hazardous waste by dissolving it into a “safe and sanitary” end-product. In fact, the actual wording of one of the patents is: “it is an object of this invention to provide a system and method for safely treating and disposing of waste matter containing undesirable elements, such as infectious, biohazardous, hazardous, or radioactive elements or agents.”

AH was developed for dissolving, liquefying organic matter into a disposable liquid that can be recycled as a fertilizer or simply flushed down the drain. It’s actually a technology that was developed in the late 19th century for disposing of animal waste, and which was developed in the mid-20th century for disposal of farm slaughter waste and for elimination of medical school cadavers, is now being promoted as the new eco-friendly take on cremation. Alkaline hydrolysis a.k.a. water cremation a.k.a. biocremation — in reality just using a Draino®-like chemical to dissolve the dead human body and flush the remaining human sludge down the drain into the public sewer system — is the new rage in technology. Some funeral homes in about 14 states, where the process is now legal in the United States are now offering it as an alternative to cremation. It’s disgusting and will be a hard sell, since it will be acceptable only to the really bizarre element out there. I hope to clarify some of the issues in this article.

Download the Complete Article
Dissolve and Flush_article draft

Ring out the New; Ring in the Old. Scrap the redefinitions of end-of-life care.

Interfaith Pastoral Care. Just what is it? Interfaith pastoral care is a hard nut to crack when a client actually is interested enough to ask the question., “What is interfaith?”

Is this reality? Even possible? Honestly.[1]

Some have suggested that we change, broaden our terminology to “interbelief” but I don’t really think that changes a thing; in fact, I think it complicates the conversation even more than “interfaith” does. It gets even worse when the innovators come up with a term like “interpath” care. It soon becomes so turbulent that it becomes obfuscating; it becomes an idiotic dialogue of nonsense.

The Office for Ecumenical and Interreligious Affairs of the Archdiocese of Chicago (RC) defines “the difference between ecumenical, interfaith, and interreligious relations”, as follows:

  • “Ecumenical” as “relations and prayer with other Christians”,
  • “Interfaith” as “relations with members of the ‘Abrahamic faiths’ (Jewish and Muslim traditions),” and
  • “Interreligious” as “relations with other religions, such as Hinduism and Buddhism”.[2]

[Aside: Some proponents of interfaith whatever have adopted the name “interbelief,” “interpath”; how far do we stretch “interfaith” before it becomes “intercultural”?]

In such places like the Public Religion Research Institute[3], we can examples of the glaring misinformation and mixed messages concocted by “interfaith dialogue” proponents can be found in the short article, “How Religious Affiliation and Attendance Influence Likelihood of Divorce.” [4] Here’s an extract from that article:

“A new study released in the American Journal of Sociology finds that “conservative religious beliefs and the social institutions they create, on balance, decrease marital stability.” The study’s authors note that by discouraging pre-marital sex and cohabitation outside of marriage, conservative religious institutions inadvertently increase the likelihood of divorce. However, Professor Charles Stokes, in reviewing the research, notes that couples who are embedded in religious communities tend to have lower divorce rates regardless of their theology.”

Excuse me, but isn’t that a contradiction? Or a glaring error in the American Journal of Sociology when it reports a misinterpretation of the published data. Isn’t the Am Jour Soc a peer-reviewed journal or at least an edited journal? The same article reports:

“In an effort be more inclusive of atheists, the St. Paul Interfaith Network has changed the name of its monthly community meeting to “Inter-belief Conversation Café.” In the Midwest, 2 percent of people identify as atheists.” [my emphasis]

Inclusivism = Universalism = Sentimentalism

Why can’t we just be people of faith and let the atheists be people of unfaith? 

I think that’s pushing the notion of liberal secularism and sentimentalism a.k.a. “inclusivism” right over the edge into oblivion. Forgive me, for I have “ismed” again! In articles appearing on sites with catchy names like, “The Friendly Atheist“, we read lines like: “I’ve heard atheists say something like, Atheism isn’t a faith, so “interfaith” excludes us by definition.” in articles with equally catchy — at least for atheists — titles like, “Minnesota Interfaith Group Changes Its Name to Become More Inclusive of Atheists.” Nothing like letting words and definitions govern your ethics!.[5] Why can’t we just be people of faith and let the atheists be people of unfaith?

We have all became amoral meandering idiots!

So even the atheists are claiming a piece of “interfaith,” though on somewhat shakier grounds, and on condition that you change your group’s name. In articles appearing on sites with catchy names like, “The Friendly Atheist“, and where we read lines like: “I’ve heard atheists say something like, Atheism isn’t a faith, so “interfaith” excludes us by definition.”[6] So what? In articles with equally catchy — at least for atheists — titles like, “Minnesota Interfaith Group Changes Its Name to Become More Inclusive of Atheists“—all 2% of them. Nothing like letting words and definitions govern your ethics! Girls using boys’ toilets, boys using girls’ toilets, women clergy, girl boyscouts. Where does it all end? Segregation became diversity; diversity became indiviudalism; we have all became amoral meandering idiots!

And the  St Paul Pioneer Press  while other proponents have proposed the term interpath dialogue. It seems that these groups are making a radical departure from what we know as “faith” to honor impossible inclusiveness while losing all focus and credibility. These groups are making the attempt to include or at least to avoid excluding atheists, agnostics, humanists, and such with no religious faith in traditional terms but who espouse ethical or philosophical credos.

What we now call post-modern or post-Christian might as well be called post-mortem; we can dilute the doctrines and dogmas (Truth) of world faith and belief communities to the point of losing all tradition and with it all sense of identity; we have lost sight of the fact that unity implies otherness and otherness implies identity.

Another example of how the concept of interfaith can derail and alchemically transmutate into a bastard creature of so-called religion-turned-social-program is the  About Interfaith IMPACT of New York State. (We have no idea why the “IMPACT” is uppercase.) According to their website,

“IINYS consists of congregations, clergy and individuals from progressive Protestant, Reform Jewish, Unitarian Universalist and other faith traditions. Together we work for the common good through progressive religious advocacy.  The interfaith Impact of New York State Foundation, Inc. is a charitable organization. Its mission is to Inform and encourage progressive faith based participation in public dialogue.”[7]

One of IINYS’s stated missions is to ensure a separation of Church and state but a closer reading of what their activities include is a direct contradiction of any separation and has nothing to do with any faith with which I am familiar. Key to understanding what interfaith in the IINYS is the word “progressive.” What this means is “secularization,” social “justice” programming (socialism), and is deeply imbedded in “state” (= government) activity and operations. Of course, you won’t find any mainstream faith or belief traditions represented on the “Reform” and “Universalist” board membership, because mainstream faith or belief traditions have clear and unambiguous statutes and doctrines, not an agenda of political activity clothed in smoke and mirror deception, and a blurring of the black letter of the Separation Clause. And that’s just one example of how “interfaith” is being marketed.

IINYS succeeds not only in confusing any coherent impression that the term “interfaith” may have implied by conflating “moral values” with “social programs,” a gaffe that distracts significantly, among other things, from the organization’s alleged principles, which should not come as a surprise given the intimate, almost incestuous relationship IINYS has with the profane state government of New York, itself in a state of disinformation and secular humanist and liberal materialism. Interfaith is equated with unabashed sentimentalism.

IINYS’s case gets even worse: the IINYS actually uses a P.O. box at the New York State Capitol to receive mail! Now that’s what I call Church-state separation.

They’ve pirated the word but killed the concept.

Another example of the perversion of the faith part of “interfaith” would be the Interfaith Medical Center of Brooklyn, New York. The only faith at IMCB would be faith in the idolatry of medical capitalism and market economy. Unfortunately, at this writing IMCB’s mission statement was “under construction.” They’re probably having a real tough time justifying the interfaith part of what appears to be an enterprise healthcare facility attempting to cater to the needs of a multiethnic community. So why not just say so and leave “interfaith” out of the game? Because “interfaith” means nothing but looks really good. Smoke and mirrors. They’ve pirated the word but killed the concept.

One thing is very clear: there has been no peace between human beings since the Tower of Babel because we all are speaking different languages; even when we’re speaking the same language, we don’t understand one another. There’s no need to imagine the catastrophic confusion that comes about when we attempt to use language to define or to discuss the ineffable, the transcendent like the mysteries of life, death or faith or belief in a transcendent state or spirituality. Imagine that when we have such difficulty distinguishing between religion and spirituality at all!

While I personally reject the alleged definitions of “interfaith” anything, I do understand the thought behind it and the problems of rendering “inter-“ anything intelligible to the point of being useful or implementable. Here are a couple that may help us to get our arms around the notion of what really should have stayed under the rubric of “tolerance.”

As a psychospiritual care provider, I have to confront this problem on a regular basis when I have people telling me, “She wasn’t religious at all.” But then they go on to tell me how she believed in God and in an existence after death; where my conversation partner tells me that she, the deceased, is now in heaven with her beloved spouse. Or “We want a spiritual service, not a religious service.” What do you mean spiritual but not religious? Now the great silence starts and I recognize that my dialogue partner doesn’t know what the difference is; in fact, she’s embarrassed and I have to save her now.

This becomes a particularly acute situation when I am facilitating a family conference for arranging a funeral or memorial service. During this conference I have to chop through suspicion, confusion, defensiveness, family secrecies, and so much more to establish a relationship of trust and authenticity in just a few sentences. I have to learn enough about a person, his or her family relationships, community involvements, likes and dislikes, habits and idiosyncrasies, end-of-life circumstances, and I have to do this without traumatizing my conversation partners or offending sometimes unspoken sensitivities. They didn’t each this sort of thing at my seminary institute, and they didn’t help very much in my many hours of Clinical Pastoral Education in a major trauma center, or in the nursing home or in the parish where I did my pastoral formation. My guess is that most of my instructors and mentors didn’t have a clue outside of what they were able to find in somebody’s book on the subject and what we brought to the table ourselves. At this point in my career-vocation, I can see why it’s something that you can’t just each or get from any textbook, because the lessons to be learned are as diverse as the individuals and families we, as pastoral care providers and psychospiritual guides are called to serve.

In fact, having written the term “pastoral care” I even balk at using that term because not all of the sufferers I companion think of themselves as animals, sheep, who require a pastor, a shepherd. Since we are finding ourselves increasingly faced with practically unlettered clients, clients who don’t read and who never were taught reading and writing skills, who tend to communicated in a few syllables or in emoticons, we, too, have had to develop second language skills, so-to-speak, and I don’t mean only in our liturgical, ritual, and Scriptural language, but in the language we use in the professional milieu and that we use in the care-giving milieu. This distinction does not discriminate between the lower socioeconomic or socioethinic groups but applies equally well to the so-called “educated” and techosavvy groups, who are just as language-challenged as a newly arrived immigrant but less likely to admit the importance of learning the language.

Furthermore, in strict terms, I’m not a pastor at all because I don’t have a fixed parish or congregation, so I’m not providing “pastoral” care as such. In fact, there are very few pastors who are called to do what I do and have to do in my vocation. Normally, a pastor has a congregation with whom he, nowadays also she, is in theory expected to be intimately familiar on an individual basis.  But we all know that today, just about every faith and belief community has succumbed to the post-modern sentimental hypocrisy of the happy-clappy social club, insincere hugging orgies, and idiotic grinning clubs we today call congregations. Or, even worse, the entertainment events in the guise of worship now offered by the megachurches springing up all over the place. Well, they’re cheaper than a ticket to a country western concert and the cappuccino at the java bar is pretty good, too, and cheaper than Starbucks. Music’s pretty cool, too. Maybe God will even show up one of these Sundays! Meanwhile, the show of raised armpits, gibberish cries of ecstasy and the Guinness Book of Records breaker show of hairy armpits will go on…and on. Thank you, Vatican II! Thank you, Facebook! Thank you, Beelzebub!

In recent years, I have found that I am providing a form of psychotherapy as well as spiritual guidance, so I more often than not will use the term psychospiritual care provider. It seems to come closer to what I really do, and doesn’t get the discussion bogged down in a quagmire of denominations, faith communities, belief traditions or spiritual path distinctions. Once we get past the icebreaking and the initial disclosure process, we are in a better position to explore religion and spirituality without treading on eggs.

Meanwhile, back in the conference room, we are sitting with the husband, the three daughters and the two sons of a woman recently dead, and we need to put together a chapel service and a graveside interment service the Saturday morning, two days hence. The funeral director has the easy job of prepping and embalming the body, dressing her, and doing her cosmetics, so that she is Barbie-doll presentable in her lovely imitation mahogany eternity capsule. The FD has the easy part, the dead don’t get defensive; they’re good listeners and don’t talk much.

“So, tell me a little about your mom,” or so the conversation starts.  “Well, I don’t really know where to start. What do you think, dad?” Now dad’s in the hot seat and hasn’t got a clue what the question is. So we start over again, this time I’m trying to recall the scanty information that the FD provided during our initial conversation about the case. And so I move on, now in reverse mode: “What kind of service did you have in mind to celebrate your mom’s, your wife’s life?” Here’s where we get right down to the nitty-gritty: religious, spiritual, non-religious/secular, humanistic (no religion). Mr. FD tells me that your mom’s records show that she declared herself to be Roman Catholic. The daughter-in-charge looks a bit dazed, “She did? Was mom Catholic, dad?” Dad puts on a sheepish look, “Yeah. We

both were. We got married in church and we had you kids baptized, too.” One thought rolls over my mind: “OMG! Just let them talk this one out.” Once they are done doing their own interviews, I can interject with, “It seems your mom did have a religious preference and that she had a faith tradition. You may be surprised but I have had situations like this many times where a parent or a grandparent gets so involved with caring for their family, that there’s just no time on Sundays to pack everyone up and march to church, and so the “religion” moves from the church to the heart. That’s not a bad thing. So I’m not surprised that your mom was busy being a good mom and a loving wife, and managed to keep her religion in her heart and worship there. That’s a beautiful thing. Don’t you think?” In unison: “Yeah. You’re right!”

And so we move past that hurdle, and we have something to hold on to. I have a starting point and the family has a very viable option, the service will be a religious service, but not “too” Catholic, because we don’t go to church and the kids won’t sit still through a lot of prayers. The conversation and sharing goes on beautifully from that point on, once a “major” question has been negotiated.

But what about the non-religious, or the so-called “quilted family system,” in which you have a mix of non-believers, and believers including the odd Buddhist, the Jew, the Presbyterian, the Evangelicals, Baptists and the de rigueur generic “Christians?” Is this interfaith, interbelief, or interpath? My categorical answer is: Yes. But it’s likely to be non-religious if it’s any of these.

You see, it’s hypersimplistic to presume to take any collection of denominations or traditions and call it by any name, let alone be crazy enough to think that you can properly address and avoid offending any or all of the traditions in the assembly. To be very honest, there are today so many flavors of Roman Catholicism, Lutheranism, Episcopalianism, etc.  Forgive me! for I have ismed.

The truth is that you can provide a service only along the lines of a single tradition – or no tradition — and, if you are not a listener or not well-trained, you run a risk of adoring adulation from some and condemnation as a heretic by others in the same group. The attempt to please all is doomed to please none.

This is because most institutionalized, mainstream denominations simply do not properly train or supervise their clergy – so as not to offend them or in order to allow the clergy to take the odd doctrinal or dogmatic detours to ensure that he or she keeps the pews filled and the collections abundant – so you can go to one service on one Sunday and hear one teaching and the next Sunday go to another worship service and get another take on the Gospel. Neither do the clergy properly and honestly form and educate their constituents; that’s why Christians are so diverse and so critical of and cruel to one another, while preaching some sort of love. Most tend to go where you have a preacher who says what they want to hear; once-a-week worship becomes a happy-clappy hypocritical quest for affirmation and acknowledgement. Orthodox doctrine is a thing of the past; institutionalized religion, the mainstream religions, like any institution are self-serving and self-preserving; it’s a market economy with hymns and incense. It’s ice-cream religion, vanilla or any flavor you’d like.

Meanwhile back at the funeral home, we’re just finishing up and have decided on a chapel service that will be based on the Rite of Christian Burial that will include Roman Catholic liturgical elements, even candles, holy water and incense, but will include some secular poetry readings, and a couple of “Protestant” hymns. The graveside service will be prayerful, moving and tearful. The family’s happy, the FD is over the moon, and I have my doubts.

On the way back to my office I’m pondering, “How am I going to pull this off, and still be able to have dinner with myself again?” That may have been a reason for considering self-harm years ago but today it’s just a pro forma start to “designing” a custom and personalized service we now call the “Celebration of Life,” rather than a funeral ritual.

It’s here that years of study, continuing education, lots of extradisciplinary study, interpersonal skills, creativity, and a lot of help from something I refer to as the Holy Spirit gets us all over the hump rather than in the dump.

In ministering to suffering in general and to those confronting an end-of-life process, death, and the rite of passage from ante-mortem to post-mortem life, we are forced to recognize the indisputable fact that suffering if anything,  while being a common thread running through all of humankind, is inextricably individual; the pain of bereavement is totally one’s own experience, each individual experiences it differently, and any attempt to provide an “inter-anything” type of psychospiritual care is a deplorable fake.

At some time after our birth we are presented to the community in a rite of passage ritual called “naming;” naming explicitly announces to the cosmos that here we have an individual, an “other,” who, for the purposes of distinction shall be called “Baby Doe.” Different cultures will ascribe different duties and responsibilities and different degrees of separateness of the new member but that new member is almost universally recognized as an “other.” Accordingly, the cookie-cutter funeralization rites and rituals of various faith and belief traditions, while they may at one point or another recognize the individual by mentioning his or her name, the overall presumption is that the departed one has indeed departed the community and, upon final disposition of the mortal remains, is no longer. Thank you, Dr Freud!

But this is as far from health reality as we can get. We have to reach back into our own history and bring back the family involvement, the maintenance of important connections with our dead; we have to learn from other traditions how to continue those bonds and how to grow with them.

A clergyperson who doesn’t hone the importance of acknowledging the “other,” the named one, the uniqueness of the deceased, and who doesn’t include the family to the maximum extent possible in the rites of funeralization, is shortchanging the deceased and the mourners! Continuing bonds with the dead is an intimate, personal necessity and not one in which church or community should be dominant; the annual memorial mass is one example of superficiality and ecclesial control. By far more effective is to light a candle at a holiday gathering or to light a candle on a special occasion, honoring the presence and memory of a dead loved one, or even the community of dead loved ones. Perhaps even observing a moment of silent reflection when the family gathers.

The Agape Meal

The early Church started in private homes in the family circle; for centuries it continued and evolved in the warmth and intimacy of private homes, the early house churches; this had less to do with persecution than with the Jewish Sabbath tradition and the primordial agapé meal! But then, the early organizers got together to set the rules and to enforce some control over the various “churches” as they were called in the different faith communities. Gradually, faith moved out of the family circle, out of the home, into the community assembly space, out of the core of the individual human being, until today, it has practically moved out completely. The lights are on but nobody’s home. We are the janitors of the soul, the concierges of the refuge; when we get the call, we prepare the place.

Faith, religious belief, spirituality still maintains an address in the human soul and still receives mail there; our job as clergy, ministers, chaplains, psychospiritual care providers have to keep that abode open, accessible and welcoming for the time when the prodigal has to return, open the mail, and pay the bills. All suffering, all grief, all healing, all transformation is addressed personally to the individual; all care has to do the same: it must be individual, or at least the individual must be provided with the tools so that they can do the DIY repair and maintenance.

Creating new labels for negligence or indifference or continuing cookie-cutter rituals is an affront to any concept of ministry, to any concept of community. We need to stop being narcissistically creative and start being humbly serving.

If we are going to allow any notion of “inter” to enter our lives, our praxis, our ministries, and from there into the lives of those who look to us for guidance, we are going to have to recognize and accept the fact that our churches, our faith and belief communities have become institutions and, like any profane or secular institution are governed by self-interest and self-preservation, all else playing a lesser role.  As a psychospiritual care provider it is my duty and obligation first to be tolerant and to recognize that it is arrogant to claim and impossible to be “interfaith,” “interreligious,” “interpath,” “interbelief,” and to claim to be any of these is to announce being nothing at all. Best to be wholly tolerant and wholly compliant with the explicit wishes of the deceased but even more so with those of the living, obviously, and to be guided by good and prudent discernment of the content of the sharing during the family conference.

The rites and rituals of funeralization should transform the dead into fonts of meaningful legacy and provide the living with psychospiritual nourishment and the opportunity for growth; this requires deep listening, sensitivity, creativity, humility, compassion, and patience. Ours is a vocation, not a job, that’s why the FD or some funeral home dilettante should not, must not be put in the position of providing psychospiritual care as a funeral or memorial officiant. Doing so simply makes the statement either that the funeral director or the funeral home does not know its limitations or boundaries, or that they simply are indifferent to the harm they can do by providing care outside of their competence, or both. Offering quick fixes like direct burial or direct cremation are careless and insensitive alternatives to providing the care and attention necessary for healing grief work and transformational mourning; even direct disposition services should offer, promote and encourage the services of a professional bereavement chaplain, even if it’s only to meet with the survivors in an informal environment and simply chat; the chaplain will know how to steer the sharing.

Epilogue

It’s astounding how few FDs actually make it a point to offer or even mention chaplain services. It’s even more disappointing to have to admit that most clergy never have a pre-funeral or pre-memorial meeting with the family to discuss the rites and rituals and why things are being done a certain way. Even fewer enlist the family’s participation in the actual service. This is a travesty of deathcare services both by the FD and by so called clergy. We owe the dead, the bereaved, mourners in general better treatment than this, especially if we are receiving a fee or a stipend to provide psychospiritual care!

In this article I have used the word sentimental and its derivatives but have not really defined it as I am using it. I owe you, my patient reader, the fairness of a definition. Sentimentality is fooling yourself into thinking there are easy answers. Sentimentality gives free rein to rank simplification, excessive feeling, particularly emotions, that have no place in actuality Sentimentality is a form of defense, a self-deception just like denial, and is used in order to avoid acknowledging more painful emotions, particularly anger, shame or guilt. So what would I propose to you as the opposite of sentimentality? My reasoned suggestion of an antonym for the term “sentimentality” would be “mature realism.” Mature realism Mature realism steering clear of cheap idealization just as we would steer clear of cheap grace; such realism requires the courage to examine the good and bad of everything, and further demands that we to search beyond the superficiality of our own emotions, motives and those of others that mislead us to think that there are easy answers to complex problems.[8]

Rev. Ch. Harold Vadney MDiv
Bereavement Chaplain/Thanatologist

 


[1]DAVOS-KLOSTERS/SWITZERLAND, 30JAN09 – Lord Carey of Clifton (VLTR), Archbishop of Canterbury (1991-2002), United Kingdom, Jonathan Sacks, Chief Rabbi of the United Hebrew Congregations of the Commonwealth, United Kingdom, Mustafa Ceric, Grand Mufti of Bosnia, Bosnia and Herzegovina, Jim Wallis, Editor-in-Chief and Chief Executive Officer, Sojournes, USA, , captured at the press conference ‘Religious leaders call for the peace in the middle east’ at the Annual Meeting 2009 of the World Economic Forum in Davos, Switzerland, January 30, 2009. ©World Economic Forum. swiss-image.ch/Photo by Andy Mettler.
[2] Source: Archdiocese of Chicago (http://legacy.archchicago.org/departments/ecumenical/Relations.htm, last accessed on October 22, 2017)

[3] The Public Religion Research Institute (PRRI) describes itself as “”… a nonprofit, nonpartisan organization dedicated to research at the intersection of religion, values, and public life…PRRI’s mission is to help journalists, opinion leaders, scholars, clergy, and the general public better understand debates on public policy issues and the role of religion and values in American public life by conducting high quality public opinion surveys and qualitative research”

[4] “How Religious Affiliation and Attendance Influence Likelihood of Divorce.” (https://web.archive.org/web/20160202185558/http://publicreligion.org/2014/07/the-morning-buzz-how-religious-affiliation-and-attendance-influence-likelihood-of-divorce/ last accessed on October 24, 2017)

[5] “Minnesota Interfaith Group Changes Its Name to Become More Inclusive of Atheists” (

[6] “St. Paul’s atheists are coming out of the closet” (http://legacy.archchicago.org/departments/ecumenical/Relations.htm, last accessed on October 24, 2017).

[7] Interfaith IMPACT of New York State (www.interfaithimpactnys.org, last accessed on October 24, 2017).

[8] I would strongly recommend the book Faking It by Digby Anderson. In that 1998 book Anderson and contributors present a scathing assessment of sentimentality in most of today’s institutions of modern culture. (Anderson, D., P. Mullen, Faking it:  (1998) The sentimentalization of modern society. London: St Edmundsbury Press.)

Spirtual Care Providers Must Discern Human Service vs Customer Service

As a provider of psychospiritual care to the bereaved, as a professional bereavement chaplain, theologian and thanatologist, I firmly believe that some things just have to be delivered locally and face-to-face; these include sex, making friends, spiritual care, funeralization services. Not necessarily in that order or priority ranking.


Grief work is not achieved in three days nor with an online consult. That’s purely and simply idiotic.

The deathbed is the start of the last great mystery confronting us.

The saying goes thus: “Death is the great equalizer.” We are all equal in death. Presidents, kings, supreme court justices, movie stars, athletes all die, all decay, all go the same way as the homeless man on the corner. But would you think of direct burial or direct cremation for a president, a queen, Mohammed Ali? So why skimp on grandpa? We celebrate the deceased’s achievements in life, not the fact of his or her being dead. And we do it with pomp, ceremony, rites, ritual, tradition, dignity and respect. Virtual mourning is none of the above and the grief work is not achieved in three days nor with an online consult. That’s purely and simply idiotic.

As the soul leaves the body at death, so too the soul leaves the narcissist professional.

 

Furthermore, a death is a social, political and community event. The emotions involved in the acute grief experience are far too complex and idiosyncratic to be amenable to one method, one technology, one dose. As a social, political and community service death care requires real community involvement, hands on, and that means a local group understanding the local cultures, a “neighborhood,” if you prefer. This is a physical community, complex, deep, involved, alive; not a virtual make-believe, conjured up community.

One more thing: We have to stop giving Jessica Mitford and her estate post-mortem kudos for a book and a sequel book that was not only self-serving and conflicted in its interests, but a masterpiece of biased muckraking appealing to the titillation lust of the masses and their denial of death anxieties. Mitford couldn’t attack Death itself nor could or would she attempt to attack institutionalized religion, so she went after the next best thing, the funeral services professions, not yet having become the funeral service industry. I’ve cited Mitford several times on my various blogs so I won’t waste bytes on her here.

I place Mitford in the same category as Kübler-Ross in that neither of them can claim any objective or scientific credibility but their main contribution to Western, particularly American society, was to get people talking about death and deathcare services. That, my friends, was a big step in a society frozen in preadolescent fascinations, psychosocial pathological denial, anxiety and narcissism, steeped in materialist humanism and addicted to corporate-fed consumerism.

It’s progressively gotten worse with the public health problem of Internet Addiction Disorder and the pathological subset, Facebook Addiction Disorder, and the emergence of the multistate funeral services groups like Newcomer Funeral Services Group, Service Corporation International and their alter ego Dignity Memorial, and StoneMor, who have all added greed and indifference to the corporate mix of tastelessness and deception of the consumer public. and their dead Again, I’ve commented extensively on these ghouls of the funeral services niche so I won’t waste time or words on them here.

Newcomer, SCI/Dignity Memorial, StoneMor
Ghouls of Corporate Death Services

They want your money not your brains!

Like it or not, death is inevitable for every mortal creature from cockroaches to presidents and kings. No matter how you define or think about it, you will have to some day deal with death so get a grip. How you deal with the death of a significant other in your life, whether that loved one is a pet or a parent or a child–or your own death is a matter of what I will term befriending death. No, I don’t mean the superficial, make believe, virtual “befriending” most of you are addicted to on Facebook and other social media. I mean the kind of be-friending that involves learning about, nurturing an intimacy with, even trusting, welcoming into your world, and frequent contact. Being at ease with, acknowledging, being aware of death is key. That may sound a bit bizarre so let me explain.

Technology has evolved faster than we as human beings have done. We lag far behind technology in our understanding of it and our ability to wisely and prudently steward it. In fact, technology has overrun us and has taken over our lives; this can’t be denied. This fact has been used to the level of Dr Strangelove proportions by corporations and big business, and even by individuals with pathological ambitions like Donald Trump on Twitter and Mark Zuckerberg with the Facebook phenomenon. The medical, psychological and ethics journals are full of reports on the so-called Internet Addiction Disorder, which was described back in the 90’s, and now there’s a subset of that disorder termed the Facebook Addiction Disorder and the Internet Gaming Disorder, which all share the same symptoms as alcoholism and street drug addiction like heroin or the like. Of course, you don’t have to take my word for it, just go to Pubmed and plug in a couple search terms and you’ll get all the proof you’ll ever need of this fact.


Editor’s note: For those of you who are not familiar with Pubmed, it is the database and search engine maintained by the United States National Library of Medicine (NLM) at the National Institutes of Health; it provides access primarily to the MEDLINE database of references and abstracts on life sciences and biomedical topics. (Access Pubmed here. )


You have to admit you have a problem when you need Facebook to help you grieve!

The stimulus for this editorial, however, is not Newcomers or SCI. Nor is it Twitter or Facebook. The funeral service corporations and the social media and networking evils do figure in the theme of this communication, however.
If presidents and perverts have discovered social networking and social media, neither of which are social in the benevolent meaning of the word but serve a more sinister, asocial purpose of getting people hooked and then controlling them, just as the word “service” is used deceptively when used in conjunction with such greed mills as Newcomers or Service Corporation International.
The stimulus for this commentary is, in fact, an article that appeared in Forbes online, “Customer Service In Deathcare: How The Funeral Home Industry Cares For The Living” (contributed by Micah Solomon, MAY 26, 2017).—

Mr Solomon describes himself as a “customer service consultant” and “consumer trends expert,” — he doesn’t say how he got those credentials, though — catchy phrases but a bit too catchy to inspire any confidence or credibility. I’m a bit at a loss not at the What? but at the How? when Mr Solomon then goes on to say:

While some of my own work with the death care industry as a customer service consultant and consumer trends expert has been on innovation in the deathcare customer experience (methods for serving today’s far-flung bereaved customers by using connectivity, videoconferencing, and recording technologies to allow them to take part in memorial/celebration of life service) most of the work I do in this industry and that matters the most, in my opinion, is simply aimed at improving the customer experience, which, of course, is for the living.

Likewise unclear is Solomon’s terminology “far-flung bereaved customers” and “connectivity, videoconferencing, and recording technologies” to involve them in the “memorial/celebration of life service“. Maybe it’s Mr Solomon’s sense of compassion that is represented by his use of the term “far-flung” to describe the unfortunate mourners who are separated by distance from the event. Describing the bereaved as “customers” further chills the atmosphere he’s creating. Technical jargon like “connectivity, videoconferencing, and recording technologies” somehow put a damper on my sense that this guy has any clue about the nature of bereavement, acute grief, mourning, tradition, spirituality, cultural sensitivity, or even the characteristics of the vocation of funeral director. I’m therefore at something of a loss how he, with his frigid and disconnected technospeak, can improve the customer experience! This he leaves to the funeral directors he’s interviewing. Wisely so.

But even more poignant are the three phrases that caught my attention in that unimaginitive and deceptive title: “customer service,” “deathcare,” “funeral home industry.”

We alone, as moral agents and social actors, are responsible for what we do and how we do it

Inserting a bit of Kantian deontology that I’d like you to keep in the back of your mind while reading this, I’d like to say that we are not measured by what the other guy or gal does, but by what we do; we alone, as moral agents and social actors, are responsible for what we do and how we do it. It’s the quality of our values, morals and ethics that govern our behavior. As moral free agents we alone are responsible for what standards are used to guide our conduct.This applies not only to our inner forum, our conscience and how it guides us, but to the external forum, the community in which we live, work, and may disinterestedly interact.

Human service becomes “customer” service when an goods or services transaction forms the basis of the interaction

Customer service is at its most basic human service, service to human beings, human interaction, relationship building. By human services, I mean a broad range of interdisciplinary services whose commitment is jointly and individually to improve the overall quality of life in diverse populations through guidance in meeting basic human needs and support remediating real or perceived social challenges.  Human service becomes “customer” service when a goods or services transaction forms the basis of the interaction but it is still a subset of human services. Accordingly, customer service cannot separate itself from the humane aspect, the relationship aspect of its nature. The problem I have with the Forbes article is that, true to the materialist consumerist interests of Forbes, the article defines customer service purely in terms of selling and purchasing relationships but in the context of the so-called, malapropism, funeral service industry. Customer service must be human service, especially in the funeral services professions. Human service and hence customer service in this framework is near impossible on a corporate or industrial scale for reasons I’d be happy to substantiate in another article, if required.

Try doing this on Facebook or in cyberspace!

The second term that raised my suspicions is “deathcare.” We can defined death care as the care given to the dead or as post-mortem care. This would involve respectful and dignified custodianship and preparation of the dead body for whatever funeralization rites and rituals are appropriate as defined by the deceased individual during his or her life or as requested by the survivors. We must not oversimplify deathcare with the deathcare services businesses and industries that commonly provide services related to the dead body and death traditions, that is, preparation of the dead body (removal, embalming, cosmetology, etc.), funeral rituals, disposal (burial, cremation, etc.), and memorialization. The deathcare business includes for example funeral homes and their operations, including transporation services; containers like caskets, coffins, urns; accelerated decomposition services such as alkaline hydrolysis, cremation, etc.; cemeteries and burial plots, and headstones, markers, etc. What we most neglect in the discussion of deathcare services is psychospiritual care, and here we must include the professional bereavement chaplain and some but not most clergy.

Try duplicating the emotions evoked during military honors. Do you think you can do it on Facebook or Twitter?

The phrase that most raised my hackles is “funeral home industry.” First of all, the funeral home is not an industry. It may operate like a business but it is a professional operation requiring very specific training and licensure in most places. Most states require a trained and licensed funeral director to at least oversee the operations of a funeral home. The term “funeral home industry” is grossly misleading and deceptive because it conflates an image of the traditional funeral home with all of its warmth and amenities together with the dignified and compassionate professional funeral director at its helm with the sterile production methods of the factory assembly line. Nothing could be farther from the truth if one looks at the funeral services industry, the more correct designation for the funeral services groups and corporations such as Newcomer Funeral Services Group, Service Corporation International (Dignity Memorial) or StoneMor, who operate more like waste disposal business than funeral homes. Remember corporations operate according to policies, procedures, protocols and most of all the bottom line and shareholder satisfaction—not necessarily customer satisfaction.  No room here for stuff like compassion, empathy, much less “human service” in the corporate policy manuals.

Their focus is twofold: dignified care of the dead and compassionate care of the living.

The traditional, community funeral home is a hub of interdisciplinary teamwork.

The role of the funeral services provider, more accurately the funeral services team, is just that: to provide human services. Those human services are provided by a team of specialists that range from the funeral home cleaning and maintenance person(s), to the housekeeper, the groundskeeper, the funeral home assistants, the behind the scenes professionals (the cosmetologist, the hair stylist, the embalmer, the cemetery or crematory personnel), to the front of house staff (the assistants, the funeral director(s)), to the psychospiritual care provider (the funeral home chaplain or associated clergyperson). Their focus is twofold: dignified care of the dead and compassionate care of the living. The human services aspect persists far beyond the care provided with the first call, the removal, the arrangements conference, the chaplain visit and consultation, the visitation or the funeral; what happens at any of these milestones significantly affects the survivors during, immediately after the services, and well into the future, perhaps for years. That’s what the funeral services industry, the large groups, the corporations can’t provide but what the local family-owned funeral home pride themselves in: the human side of funeral services. So be clear on this point: once you start talking “industry” you are not talking “human”. Period.

So far I’ve taken issue only with three phrases that occur in the title of the article alone. But what about the remainder of the so-called article at issue? Well, there’s not much to say about it because the bulk of it is made up of questions put to three selected funeral directors and their responses. Their responses are totally acceptable in terms of the language, and to be honest I can’t find much with which I’d tend to disagree. The funeral directors seem to have their acts in order and say the right things. They are in a highly competitive business and have to be realistic, not necessarily traditional. Read into that what you like.

It should be clear by this point that I do not advocate virtual or technological or corporate solutions to anything as profound as the death experience or any occurrence of acute traumatic bereavement. Electronic signals, bits and bytes, virtual compassion just do not and cannot replace the warmth of human spirit, the compassionate embrace of a friend or loved one, the immediacy of the death experience, the real-ization of the death and its sequellae. The funeral home and its resident and on-call team members are the experts in offering compassion and comfort and no social networking scheme, no corporate disposal package, no virtual event and no DVD can replace the authenticity and true empathic response of face-to-face, human-to-human, verbal and non-verbal communications, the symbols and rituals that give meaning to this most mysterious of life events, death.

… some things just have to be delivered locally and face-to-face; these include sex, making friends, spiritual care, funeralization services.

This is what we do.

The Editor

 


Editor’s Note: Solomon’s self-description reads line a narcissist’s mini-bio: “I’m best known as an author, keynote speaker, consultant, and thought leader in customer service, customer experience, company culture, leadership, hospitality, innovation, entrepreneurship and consumer trends. I travel nationally and worldwide, and home base is metro Seattle. Reach me at 484-343-5881 or micah@micahsolomon.com or http://www.micahsolomon.com” We’ve contacted him for a comment on this editorial.


Acknowledgement: I’d like to extend my special thanks to my colleagues on LinkedIn, Ms Linda Williams M. Ed., M. Th., who describes herself as an Entrepreneur, Virtual Event Planner and Facilitator, Instructional Designer, Educator, Inspirational Speaker”.” Ms Williams describes her business, In-Person Away Virtual Events, as an operation that provides “our clients, their families, and friends with a virtual alternative to come together in an engaging, realistic and meaningful way, as well as host and attend social events, without breaking the bank on travel expenses.” Ms Williams does not advocate virtual resources as a substitute for real presence but only as a valuable alternative affording an opportunity to share where no other viable options are available. I agree.


A New Blog: Funeralization and Chaplain Services


Funeralization & Chaplain Services


You are invited to visit, follow and participate in this new specialist blog dedicated to funeral and memorial services, the important but frequently overlooked role of the interfaith bereavement chaplain,  and many other funeralization and deathcare topics.


This new blog will share with its readers a plethora of information on the funeral services niche, what to ask for, what to avoid, who to avoid, and what services you should ask for, if you are a consumer, or offer, if you are a funeral director, both during pre-arrangement meetings and when making immediate need arrangements.

Visit Funeralization & Chaplain Services blog here.
Join the Interfaith Chaplain group on Facebook here.
Learn about Chaplain Services available to you here.

We feel it is extremely important that consumers be offered the opportunity to consult and to talk to a professional interfaith bereavement chaplain, and that consumers should request such a conference; on the other hand, funeral homes should provide such an opportunity to all persons making funeral or memorial arrangements.

We are staunch supporters of the traditional funeral for all of its important psychological, spiritual, and cultural benefits. We are also strongly in support of locally owned and operated funeral homes as opposed to the corporate funeral groups and the factory-funeral service providers. Having said that, we do not believe that the traditional funeral should be outrageously extravagant or expensive but that it should be simple and dignified, personalized to reflect the family culture and the life of the deceased.

Welcome to this blog. Contribute to this blog. Make this blog a place of sharing.

Should you have any questions, please do not hesitate to contact Chaplain Harold at funeralization@gmail.com or, if you are in immediate need of chaplain services or bereavement support, please call Chaplain Harold at (518) 810-2700.

Visit us also on Facebook and become a friend!